The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
Traffic Secrets written by entrepreneur Russell Brunson . As the title of the book says the concept behind this books to fill your website and/or funnel with the perfect customer.
OK so first things first.What the heck does he mean by funnel? Simply put a sales funnel is the buying process that a seller will lead customers through when purchasing products.
I went through this book before actually doing all the “Homework” just to get an idea of what I was getting into. It looked to me The Secrets of the Traffic Secrets are not all that secretive if you’ve been running a successful business or website for a while. A lot of common sense ideas and strategies here.
After my first run thru of the book I went back and did the 30 day challenge. This is where the Homework that I mentioned comes in. I think this challenge would be really helpful to someone that is just starting a new website . If you follow the book in the correct order these strategies will definitely increase your traffic. It makes perfect sense when you are asked to look at other places your prospected customers go. What other websites do they frequent? What Blogs or forums interest them? As he puts it…
Who is your Dream Customer?
Where are they Congregating?
If you know where to find them that’s half the battle.Now show them where to get what the are searching for and hopefully it’s you!
It’s quite a bit of work but it will be well worth it if your true goal is to Number one bring readers or customers to your site and in the process you will most likely improve your site.
About the Author
Russell Brunson is a serial entrepreneur who started his first online company while he was wrestling at Boise State University. Within a year of graduating he had sold over a million dollars worth of his own products and services from his basement!
For over 10 years now Russell has been starting and scaling companies online. He owns a software company, a supplement company, a coaching company, and is one of the top super affiliates in the world.
DotComSecrets was created to help entrepreneurs around the world to start, promote and grow their companies online.
- Hardcover: 352 pages
- Publisher: Hay House Business (March 26, 2020)
- Language: English
- ISBN-10: 1401957900
- ISBN-13: 978-1401957902
Disclosure of Material Connection: I received one or more of the products or services mentioned above for free in the hope that I would mention it on my blog. Regardless, I only recommend products or services I use personally and believe will be good for my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”