There are four ways in which you can impress a message onto a garment, and, at the same time, impress others with the results. This can be in a commercial venture, either presenting your logo or brand on a range of workwear to help identity your team and inform your customers. Equally, if you run a sports team or other organisation, you help everyone to feel part of it, and enjoy being a member, and of being recognized as such.
Brandawear have a huge range of quality garments to choose for presentation of your message. You can use screen or direct to garment printing, or transfer. The fourth method, often used for smaller and more intricate designs, is embroidery.
What embroidery actually is
With this method, chain stitching is used to directly stitch the image to any garment from outerwear for colder days, to polo shirts for summer sunshine. Chain stitch is an incredibly old and thoroughly proven method, which uses a series of looped stitches to form chains which merge to create the design. Surviving examples have been found that date back more than two and a half thousand years.
Therefore, it’s safe to say that a long life is a terrific benefit of embroidered clothing. You can accept that the initial costs are slightly higher than with other methods, but this certainly repays itself many times over during the lifetime of your embroidered items.
Another key advantage of using embroidery is in the quality of image it presents. In the longer term, even the most carefully printed message will become slightly less impactful. Yet embroidery is still there, like a loyal friend, through many years. The finished products give an impression of permanence. On commercial garments such as uniforms for a workforce, this suggests a solid, always going to be around, and fully trustworthy company. In leisure terms, it adds that little bit extra for those lucky enough to wear it.
Three vital tips for having your items embroidered
The team at www.brandawear.co.uk, with their wide experience, and from answering many queries, have produced a trio of proven tips to help you achieve the results you want when using this process:
• If you are not sure whether your logo or image will be suited to embroidery, they will be happy to look at your artwork and offer professional advice – whether simply saying that it is fine, or by making suggestions for small modifications to suit the process
• Almost any format of image file, including GIF, PNG or JPEG are suitable. However, your images should be in the range of 150-300 dpi (dots per inch)
• Avoid scaling up any images to fit within the previous guideline. This will reduce the quality and sharpness of the image and won’t look as it should on the final garment. Unlike transfer printing, embroidery creates an actual physical object to be added to your chosen clothing
Final thought
When you see an item with embroidery, often on a chest pocket (or in that area if there is no physical pocket there), your eye is drawn to it and you are likely to be impressed both with the effort made and what it says about the person wearing it, and their company, club or organisation. For quality garment choices, and a first class embroidery process, a visit now to www.brandawear.co.uk offers many powerful options for achieving the great results you will want.
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